Artigny has launched a sparkling new brand activation

As part of a new on-the-ground campaign organised by the Synerg-in agency, the Artigny brand reached out to the public to introduce them to its refreshing and innovative world of sparkling… non-alcoholic drinks.

During this activation day held at the Marché du Lez, the Artigny team offered an immersive tasting experience, inviting visitors to explore a modern and sociable alternative to alcoholic drinks.

At the heart of the event, a free tasting of mocktails and flavoured sparkling drinks allowed the public to discover different flavours, including notes of raspberry and citrus. These sparkling creations offered a moment of refreshment and discovery, highlighting the subtle aromas and characteristic lightness of the brand’s products.

Designed as a genuine opportunity for interaction, this activation helped to showcase Artigny’s identity whilst building a connection with consumers. Through this accessible and festive tasting experience, the brand demonstrated a new way of sharing convivial moments – alcohol-free, yet always elegant.

An initiative that confirms the rise of alcohol-free alternatives at events and which enabled Artigny to introduce its sparkling drinks to a curious and enthusiastic audience.